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mike-coulbourn AI Skills

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Browse published AI skills maintained by mike-coulbourn. Compare skill descriptions and follow each source repository for setup instructions.

Author statistics

Indexed skills

24

Repository stars across indexed skills

264

Repository forks

0

Average repository stars per indexed skill

11

Repository stars may repeat across skills from the same repository.

24 skills

Browse skills

GitHub

platform-optimization

mike-coulbourn

Platform-specific optimization for TikTok, Instagram Reels, and YouTube sponsored content. Includes 2025 algorithm updates, optimal lengths, and platform-native best practices. Auto-activates when discussing Ti...

GitHub

elevator-pitch-techniques

mike-coulbourn

Provides elevator pitch and verbal brand communication frameworks including Donald Miller's StoryBrand (SB7), Nancy Duarte's Sparkline, Chris Westfall's CLARITY, Andy Raskin's Strategic Narrative, Simon Sinek's...

GitHub

slash-command-builder

mike-coulbourn

Create custom slash commands for Claude Code including syntax, arguments, bash execution, file references, and frontmatter configuration. Use when creating slash commands, custom commands, .md command files, or...

GitHub

competitive-visual-audit

mike-coulbourn

Provides competitive visual audit frameworks and templates for brand identity work. Auto-activates during visual direction, color selection, typography selection, and positioning work. Use when discussing compe...

GitHub

tagline-creation-strategies

mike-coulbourn

Provides tagline and slogan creation frameworks including Marty Neumeier's Truelines vs Taglines, David Ogilvy's headline principles, Eugene Schwartz's desire channeling, the Distillation Method, and AIDA testi...

GitHub

brand-typography-systems

mike-coulbourn

Provides brand typography selection and hierarchy development frameworks including the Brand-First Typography Selection Process, Modular Scale System, Font Classification Matrix, Serif vs. Sans-Serif Decision F...

GitHub

marketplace-builder

mike-coulbourn

Create and configure Claude Code marketplaces and plugins. Use when the user wants to create a marketplace, publish plugins, set up team plugin distribution, or configure marketplace.json or plugin.json files....

GitHub

jtbd-psychographic-research

mike-coulbourn

Provides Jobs-to-be-Done and psychographic research frameworks for brand identity work. Auto-activates during brand positioning, voice development, messaging, and strategy phases. Use when discussing target aud...

GitHub

scriptwriting-methodology

mike-coulbourn

Direct response copywriting frameworks for video scripts. Includes DR formula, PAS, AIDA, hook formulas, CTA best practices, and conversion optimization. Auto-activates when writing scripts, sponsored content,...

GitHub

brand-messaging-architecture

mike-coulbourn

Provides brand messaging architecture, value proposition, and brand pillar development frameworks including Peep Laja's Message Layers, Osterwalder's Value Proposition Canvas, Geoffrey Moore positioning templat...

GitHub

brand-values-development

mike-coulbourn

Provides brand values frameworks, differentiation tests, discovery questions, and behavior mapping templates. Auto-activates during values definition, core values curation, and values testing. Use when discussi...

GitHub

brand-voice-development

mike-coulbourn

Provides brand voice and verbal identity frameworks including Bloomstein's BrandSort, Nielsen Norman Group's Four Dimensions of Tone, Aaker's Brand Personality, the "this but not that" technique, tone adaptatio...

GitHub

hooks-builder

mike-coulbourn

Create event-driven hooks for Claude Code automation. Use when the user wants to create hooks, automate tool validation, add pre/post processing, enforce security policies, or configure settings.json hooks. Tri...

GitHub

brand-positioning-theory

mike-coulbourn

Provides brand positioning frameworks, the 22 Immutable Laws of Marketing, ZAG methodology, Onliness Statement formula, and positioning templates. Auto-activates during positioning strategy, competitive mapping...

GitHub

visual-identity-direction

mike-coulbourn

Provides visual identity direction and creative briefing frameworks including Alina Wheeler's five-phase process, strategy-to-visual translation method, mood board methodology, logo brief structure, photography...

GitHub

ai-writing-detection

mike-coulbourn

Comprehensive AI writing detection patterns and methodology. Provides vocabulary lists, structural patterns, model-specific fingerprints, and false positive prevention guidance. Use when analyzing text for AI a...

GitHub

golden-circle-purpose

mike-coulbourn

Provides purpose-driven branding frameworks, WHY discovery processes, and templates for articulating brand purpose, mission, and vision. Auto-activates during purpose definition, Golden Circle methodology, miss...

GitHub

midjourney-prompting

mike-coulbourn

Craft effective Midjourney V7 prompts for any style — photography, illustration, anime, or artistic. Provides frameworks (7-Element, F.O.C.A.L.), parameter reference (--ar, --stylize, --sref, --cref), lighting/...

GitHub

brand-archetype-selection

mike-coulbourn

Provides Jungian brand archetype frameworks, the 12 archetypes with profiles, the 70/30 primary/secondary rule, archetype combinations, and selection templates. Auto-activates during brand archetype selection,...

GitHub

skill-builder

mike-coulbourn

Create new Skills for Claude Code including YAML frontmatter, descriptions, instructions, and structure. Use when creating, building, or designing skills, or when asked about skill creation, structure, best pra...

GitHub

brand-color-psychology

mike-coulbourn

Provides brand color psychology and strategic palette development frameworks including Color-in-Context Theory, 60-30-10 Rule, color harmony systems, archetype color associations, Blue Ocean color differentiati...

GitHub

brand-naming-strategies

mike-coulbourn

Provides brand naming frameworks, evaluation criteria, and templates for startup naming work. Auto-activates during brand name development, name evaluation, domain checking, and trademark research. Use when dis...

GitHub

conversion-psychology

mike-coulbourn

Psychology of conversion for sponsored content. Includes emotional triggers, social proof, scarcity, urgency, and persuasion principles for video marketing. Auto-activates when discussing conversions, emotional...

GitHub

agent-builder

mike-coulbourn

Create custom agents for Claude Code including YAML frontmatter, system prompts, tool restrictions, and discovery optimization. Use when creating, building, or designing agents, or when asked about agent creati...

The default order uses GitHub repository stars from our indexed data. Stars belong to the source repository and may be shared by multiple skills. They indicate repository interest, not skill installs or an independent quality score.