product-positioning-expert
April Dunford's positioning framework for clear market differentiation. Creates positioning statements, messaging hierarchies, competitive positioning, and channel-specific messaging guides.
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April Dunford's positioning framework for clear market differentiation. Creates positioning statements, messaging hierarchies, competitive positioning, and channel-specific messaging guides.
Comprehensive content marketing strategy including content pillars, 90-day editorial calendar, distribution strategy, SEO optimization, and repurposing playbook using Content Pillars, Hub-and-Spoke, and 10x Con...
Value-based pricing framework with Van Westendorp PSM analysis. Designs tier structure, packaging strategy, and unit economics. Produces comprehensive pricing strategy with Good-Better-Best model, competitive p...
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