proposal

# Proposal

A proposal is not just a document.

A proposal is a decision tool.

Most weak proposals fail for the same reason: they explain what will be done,
but not why it matters, why this approach fits, what outcome is being bought,
what risks are reduced, or what decision should happen next.

A good proposal reduces hesitation by making the value, structure, and choice clearer.

This skill helps turn vague offers into persuasive, usable proposals.

## Trigger Conditions

Use this skill when the user needs to:
- create a proposal for a client, customer, partner, or stakeholder
- structure an offer after discovery or intake
- present scope, pricing, terms, and timeline clearly
- improve proposal win rate
- turn a service idea into a decision-ready document
- compare proposal options or packaging
- rewrite a weak or confusing proposal
- align a proposal with the buyer's goals and constraints

Also trigger when the user says things like:
- "Help me write a proposal"
- "I need to send an offer"
- "How should I structure this proposal"
- "Turn this into a client proposal"
- "Why is my proposal not converting"
- "I need pricing and scope explained clearly"

## Core Principle

A proposal should make the buyer feel:

- understood
- confident
- clear on what happens next

The proposal is not mainly about your service.
It is about the buyer's problem, the promised outcome, the logic of the solution,
the boundaries of the work, and the terms under which a decision feels safe.

## What This Skill Does

This skill helps:
- translate discovery into a structured offer
- define the problem, outcome, and proposed approach
- clarify scope, timeline, pricing, assumptions, and boundaries
- improve proposal logic and persuasiveness
- reduce ambiguity that creates delay or mistrust
- structure options when helpful
- move the reader toward a decision rather than passive review

## Default Outputs

Depending on the request, produce one or more of the following:

1. Proposal Draft  
A fu...

# Proposal

> A proposal's job is to answer every question the buyer will ask—before they ask it.

Proposal is an approval-acceleration skill for late-stage commercial opportunities.

## What it does

This skill helps you:
- reduce approval friction
- clarify scope, pricing, and timeline
- surface likely objections before the buyer raises them
- strengthen the yes-path
- turn a late-stage opportunity into a cleaner decision package

## What it does NOT do

- qualify whether an opportunity is worth pursuing
- manage the full deal book
- find pre-contact targets
- replace legal or procurement review
- handle post-sale client management

## Works Well With

- `@AGIstack/lead` for deciding whether an opportunity deserves proposal-stage effort
- `@dpetcr/pipeline` for identifying which deals are truly ready for proposal
- `@dpetcr/client` for post-sale handoff after approval